Marketing in a Digital World: The Power of Facebook


SKU: 37a749d808e4 Category:
Code: A1093SP


The Power of Facebook
The place to find and meet clients and prospects is online. Learn how you can leverage the 1.7 billion users on Facebook to expand your reach and grow your bank’s business.
• Stand Out: Create Your Account
• Share It: Earn Attention
• Reach Out: Grow Your Audience
• Customize: Promote Engagement
• Analyze: Increase Your Impact

What You’ll Learn
• Explain the best practices for creating accounts and content
• Identify ways to connect with prospects and customers
• Identify strategies to launch Facebook campaigns, extend your reach, and build brand loyalty
• Identify the types of tools that Facebook offers to engage your audience
• Track effectiveness and success measures


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